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Hand sanitizers are a great example of fear-based marketing, which is very effective, just like fear-based politics.
by dsplittgerber 17y ago
Hand sanitizers are a great example of fear-based marketing, which is very effective, just like fear-based politics.
- techiferous 17y agoI guess our brains are wired so that emotional content trumps informational content. (Which also explains why there always seems to be several "dramatic" posts on the front page of Hacker News like Calacanis vs. Cutts.)