5 ms·
I analyzed the app frame works from the linked article here is the result when the count is larger than one, first column is usage count among popular apps. "c
by acd 10y ago
I analyzed the app frame works from the linked article here is the result when the count is larger than one, first column is usage count among popular apps.
"cat topmobilesdk.txt | tr "," "\n" | sed -e "s/^ //g" | sort | uniq -c | sort -n"
2 Adjust SDK
2 Formatter Kit
2 Google Maps SDK
2 Google+ SDK
2 Hockey SDK
2 Mantle Framework
2 PLCrashReporter
2 Pop Animation Engine
2 PSPDFKit
3 AFNetworking
3 BPXLUUIDHandler
3 FLAnimatedImage
3 Google Conversion Tracking SDK
3 Google Mobile Ads SDK
3 Masonry
3 SocketRocket
3 Tune SDK (Mobile App Tracking)
4 Card.io SDK
4 Cocoa Lumberjack
4 OpenCV
4 TTTAttributedLabel
5 Eigen
6 Bolts Framework
6 Crashlytics
6 Fabric
6 Facebook SDK
- cloudjacker 10y agoanalytics, analytics, analytics, ads, analytics, analytics google maps, social network login, OCR tool.
- IamFermat 10y agoAdmittedly this is tiny sample set. Would be interesting to look at top 50 apps across all categories and then top 50 by each categories.
- IamFermat 10y agoAlso 2 Stripe which occurs slightly more than other payment platforms. Got 1 Braintree (PayPal), 1 visa, 1 Alipay...
- sdneirf 10y agoOne more interesting take-away - Uber has both Adjust and TUNE(Mobile App Tracking)'s SDK. Lyft has both Kochava and TUNE(Mobile App Tracking)'s SDK. All these SDK's do Attribution analytics (where are my app installs coming from). I wonder if app installs are so importnat to Uber and Lyft that they need 2 SDKs each doing the same thing to keep each other's data honest?
- potatosareok 10y agoIt's possible they are running advertising campaigns with ad networks that are only integrated with one of these attribution partners? I know I've started to see a lot of uber interstitial ads in games that I didn't use to.
- sdneirf 10y agoThat's a good point. Not all attribution vendors work with all ad networks so they might have to use a few to get coverage.
- potatosareok 10y agoIt's possible they are running advertising campaigns with ad networks that are only integrated with one of these attribution partners? I know I've started to see a lot of uber interstitial ads in games that I didn't use to.
- mightyshane 10y agoTUNE is not part of Facebook's Mobile Measurement Partner program, though they do offer workarounds for this. This likely means Lyft and Uber are using TUNE for non-Facebook attribution, and Adjust / Kochava for Facebook.
- IamFermat 10y agoAwesome insight! That would explain it!