Our ads (Ars Technica's) aren't remnant advertising. We either run ad inventory sold directly to advertisers, or we run our own stuff. Most sites aren't big e

Our ads (Ars Technica's) aren't remnant advertising. We either run ad inventory sold directly to advertisers, or we run our own stuff. Most sites aren't big enough and don't have the right demographics to do that, though. It's not that they don't want to. :)