What I meant was, I'd typically get $800 up front for just the site, not including any upsells. Basically I'd say the site was $2400, the company who was going

What I meant was, I'd typically get $800 up front for just the site, not including any upsells. Basically I'd say the site was $2400, the company who was going to buy it paid 50% upfront. My costs for the site are.. $1900 (designers, devs, etc), so I'd just ask for the difference. The site would cost $700 upfront for them, which looks like an absolute steal to them. I would then explain the hosting and the email newsletter stuff, and typically upsell them on $100/mo. in services (that basically cost me nothing to run, other than maybe an hour of work per month). $100/mo. was kind of the minimum, my biggest contract was $600/month for sending out 2 mailings a week and updating the site periodically. Maybe 3-4 hours of work per month - most of it was just copying/pasting and pressing save.