4 ms·
Advertising isn't the only business model for websites
- michael_dorfman 17y agoThe author lays out three models: purely ad supported, hybrid, and pure pay-for-content-- and then castigates websites for relying too heavily on the first of these models. He admits that the second model has not been terribly successful on the web, and it's clear (although he doesn't state it) that the third model has failed spectacularly on the web. So, what does he suggest, exactly? "Get a new business model" is not terribly thorough advice.
- boundlessdreamz 17y agoI wish GiagaOm contributes to this content. They have gone for the hybrid approach.
- mooism2 17y agoThe author states that pure pay-for-content is used by very few publications in the print world --- intentionally ignoring books?
- bretpiatt 17y agoI think books are a separate model all together from anything we see on the Internet today. I'm not aware of any "publish once a year" websites where they push out 200+ pages of content. I think books will translate from paper to electronic as a publishing method but I don't believe we'll end up with books as a website.