Immunity implies disease. As long as we are talking about advertising in those terms, then something is wrong. Once we get a way to connect businesses to the

Immunity implies disease. As long as we are talking about advertising in those terms, then something is wrong. Once we get a way to connect businesses to the consumers who truly need their product or service, then we have something to work with. And by the way: the advent of the internet was/is a pretty huge deal. Things before and things after are necessarily very different.