Well then don't go to the sites with ads you do not like. Just close your browser, or press the back button the moment you see an ad that disgusts you. And then

Well then don't go to the sites with ads you do not like. Just close your browser, or press the back button the moment you see an ad that disgusts you. And then don't go to that site again. The way I see it, there is an implied contract between a website and a viewer. The website says, "well you get to look at my content for free and you will not have to pay for all the work I have done creating the content and serving it to you, but in exchange you should see and consider the various advertisements and deals we are offering." Again you do not have to use the website, but if you do you should not block the ads.