Basically, targeted listings PROVIDES value to viewers. Look at Craigs List. A site should have no problem hosting the ads on their own server and being associa

Basically, targeted listings PROVIDES value to viewers. Look at Craigs List. A site should have no problem hosting the ads on their own server and being associated with its advertisers if they respect their readers and what they see. Content from 3rd party ad servers almost universally does not. They are designed to be as attention-grabbing as possible, stealing the resource of attention from your readers, and SHOULD be blocked. My idea is a web app that big sites can drop on their servers where advertisers are the users. Advertisers get dynamic quotes from the system based on length coverage etc and demand by other advertisers during the same time, and can upload their ads directly to the sites server. Each site hosts the ads from THEIR web server in the same manner as they do their content images (without javascript) so they should be unblockable. Basically, it's about giving medium size sites an easy option as possible to host ads directly from their own server. I have a few ideas for peer-to-peer ad sharing between websites as well, if anyone wants to bounce ideas or write some code, dhllndr at gmail, or aim: redfoxbeatbox