I at least somewhat believe that ad-blocking is a symptom rather than a problem. Some advertising legitimately alerts me to things I find interesting, and I av

I at least somewhat believe that ad-blocking is a symptom rather than a problem. Some advertising legitimately alerts me to things I find interesting, and I avoid blocking ads in general for this reason. Most, however, are repulsive and inconveniencing - I rarely watch enough of an advertisement to see what it actually sells. I generally like ad-supported content models, however, and usually am willing to let the banners ads have their place if it keeps a valuable site in business. What offends me is the new class of ad that comes with built-in audio. I may add your site to my blocklist/spamlist for doing this. This kind of ad causes awkward social situations and trouble in the office - someone's computer randomly starts blaring out noise in what should be a quiet and focused environment. This is not a social contract - this is a trap. I think this debate exists for stupid reasons. Advertisers and webmasters have apparently forgotten that ads are supposed to sell something to a customer. If potential customers run away from your ad, then it's time to fire the ad agency and question product-market fit.