Frankly I think what all sites should do is offer ad-free option. And I'm not talking about the greedy...let's charge $4.99 a month for ad-free service. No, I

Frankly I think what all sites should do is offer ad-free option. And I'm not talking about the greedy...let's charge $4.99 a month for ad-free service. No, I mean charge users what you are likely to see from them over a year $1-2 one-time micropayment. This way you still get to make money off ads, you show the passers by...but your core users, can opt out for a small fee. You win, by earning the $$$ you'd ever see from them in a single period. And they win, by not having ads on a site they use all the time.