Paul Otellini came up on the x86 marketing side. He fully believed that Intel Architecture was the ultimate, therefore everything else was no better than 2nd pl

Paul Otellini came up on the x86 marketing side. He fully believed that Intel Architecture was the ultimate, therefore everything else was no better than 2nd place. BK came up through the fabs, and therefore is more open to fabbing others' designs (Intel Custom Foundry) because it drives volume. However, he has overseen one hell of an awkward reduction in force (I'm ex-Intel, but still have many friends there). Small offices were told they were closing, and a few weeks later they were told where they should relocate to keep their jobs, and a few weeks later they might learn about the relocation package. It's almost as if they drew a line on a spreadsheet filled with numbers and now they're struggling to figure out how it affects the stuff they still want to keep. Odd.