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Alphabet is already fractionating the various business units into quasi-independent companies. There's a good case to be made that they're already taking measur
by beambot 10y ago
Alphabet is already fractionating the various business units into quasi-independent companies. There's a good case to be made that they're already taking measures to mitigate a antitrust-bust.
- baq 10y agois it possible for them to do something to search that would prevent such an outcome? and what does splitting search even mean - the word 'google' appears on the Index Librorum Prohibitorum of current age?
- toast0 10y agoThe way to avoid an anti trust ruling is probably to voluntarily limit their actions to what would be allowed under a consent decree. That's a bit hard to predict, though. I would be careful about featuring products on top of search results, because that seems to irritate regulators (although all the other search engines do it, and it can be good user experience); also I would be careful about bundling requirements for google play services. If broken up, I would imagine at least three companies would result: Web search, advertising, and everything else.