"we're slipping guys. we're bleeding viewers. people just don't care about the news anymore. we need something that grabs people. steve, who's our main demo

"we're slipping guys. we're bleeding viewers. people just don't care about the news anymore. we need something that grabs people. steve, who's our main demographic these days?" "uh...well according to nielsen it looks like...scared old people." "I have an idea."