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Our tool[0] for using persuasion principles on your site to increase conversion had a UX problem when setting things up. We'd like to have a generic way to dete
by bartkappenburg 10y ago
Our tool[0] for using persuasion principles on your site to increase conversion had a UX problem when setting things up. We'd like to have a generic way to detect what type of page a certain url is. Most obvious way was to go with regular expressions (/.\-.\-d+\.html for product pages for example).
Turned out this was by far the most misunderstood setting while it was most of the important ones. Target audience had something to do with it (marketeers), but even when Google analytics or google tag manager is widely used by them, setting up these expressions is really hard.
We decided to built an internal tool that generates a regular expression based on examples for which the regex must hold. We called it the regexhelper. It was so successfull that we made it into an external tool[1].
It's not perfect (in terms of generating the most efficient regexes), but it works fantastic for our audiences of marketeers. Planning to open source this as well!
An visual UI when dealing with regexes that are the result of our helper using this idea could be beneficial.
[0] https://www.conversify.com https://www.conversify.com
[1] http://regexhelper.conversify.com/ http://regexhelper.conversify.com/