2 ms·
> people tend to think it's also OK to block the little guys who self-publish, or even places that have amazing or great content who deserve the ad impressions.
by vinceguidry 11y ago
> people tend to think it's also OK to block the little guys who self-publish, or even places that have amazing or great content who deserve the ad impressions.
Small players can be more nimble and work out much much better monetization strategies than display ads. Also ad blockers are only really capable of blocking the big networks. Plenty of small sites run their own platforms, evading the blocks. It's not a very well-known solution, but it's there.
- effie 11y agoGood point. Ad blockers seem to work by blocking abusive domains and scripts. This affects directly only the big ad companies that abuse your network bandwidth; any website owner can put on static ads on their site that are less likely to be blocked. That said, is there an adblocker that analyzes image files on site with some image recognition algorithms?