3 ms·
Sponsored content and PR pieces being paraded around as actual news along side real content has been occurring for years. I would honestly doubt that this is a
by fucking_tragedy 10y ago
Sponsored content and PR pieces being paraded around as actual news along side real content has been occurring for years.
I would honestly doubt that this is an entirely new thing for Forbes and most publishers or outlets.
- gtufano 10y agoIt's definitely not a new thing... The article says: "About 35% of our digital advertising dollars are associated with native". I think it takes time to ramp it up to this amount.