Disagree: When we first launched Sync we had to settle with "Sync.us" due to all other TLDs were taken. We forced ourselves to love the name. We printed "Sync

Disagree: When we first launched Sync we had to settle with "Sync.us" due to all other TLDs were taken. We forced ourselves to love the name. We printed "Sync For Us" on all our t-shirts and swag. We thought it was an awesome way to capitalize on the TLD. Sync Us .. Sync Us ... Sync Us .... Boy, were we ever wrong! At some point the powers that be (Nokia I think) put Sync.com up for auction. We stumbled on it quite accidentally, one of our developers landed on the auction page while trying to get to our own website. This little irony itself highlights the value of the TLD. So we paid a small fortune and rebranded our company from Sync.us to Sync.com. This turned out to be a game changer for Sync. Everything came into focus. People could more easily remember us, and find us. We gained credibility. Traffic to our website increased dramatically, as did signups. Our initial TLD decision held us back. Is .blog a good TLD? For WordPress users it just might be.