4 ms·
I always wondered - I live in the UK and "trending" topics seemed to be a mix of things that were on the BBC news 3 days ago and obviously promoted content (lar
by red_admiral 10y ago
I always wondered - I live in the UK and "trending" topics seemed to be a mix of things that were on the BBC news 3 days ago and obviously promoted content (large company X releases Y).
Completely useless in any case so I tend never to click in that box.
- morgante 10y ago> obviously promoted content There is absolutely no evidence that you can pay to get into trending. If there were, it would be a much bigger story than this flimsy article which is rooted in the editorial judgements of a few contractors. It really annoys me when these drive-by insinuations about "promoted content" are made. Digital media companies—including news outlets, Facebook, and Google—all actually are careful to label anything which is paid placement as such. All these baseless accusations of unlabeled paid placement do is undermine the moral standards for labeling paid placement. If you are going to make extraordinary claims, please bring extraordinary evidence.
- hrktb 10y agoDoes there need to be money changing hands to refute promoted content ? Companies providing perks, quid pro quo services, pre-written news stories and other non financial advantages are part of the game. None of those would trigger any of what would be labled as paid placement, but are still promoted placement.
- knorby 10y agoIf you look at the totality of content many news organizations put out, there are a great number of slightly edited corporate press releases of the sort you are mentioning, and people read such things. It is also worth noting that FB trending topics can be tuned.