I wouldn't call a car self-driving if the occupant needs to be involved. Unfortunately marketing has figured out that "self-driving car" is the next cool thing

I wouldn't call a car self-driving if the occupant needs to be involved. Unfortunately marketing has figured out that "self-driving car" is the next cool thing, so they're rebranding driving assist technologies as "self-driving". (I am aware of the definition of different "levels" of self-driving cars; from my perspective, that's marketing. Either the car drives itself, or it does not.)