4 ms·
>Why isn't paying to advertise on those sites and getting some link juice (without the link being nofollowed) an option? Because that breaks the assumptions of
by ericd 17y ago
>Why isn't paying to advertise on those sites and getting some link juice (without the link being nofollowed) an option?
Because that breaks the assumptions of their algorithms - that people link to what is interesting without any conflict of interest. If webmasters were allowed to pay to increase their pagerank, then rankings become about who can pay for the most/best backlinks, rather than what is most interesting to users on a given subject.
The short answer: Google doesn't want their SERPs to be overrun by spam.
- prawn 17y agoBut the end result of that tiling example (and I have a lot of smaller clients that are in that sort of position) is that the blog spam and MFA sites dominate, while the small players with a legitimate, physical business struggle to get attention. Who links to tilers because they're interesting?