Maybe because the first paragraph is a non sequitur swipe at the business of alternative medicine and two people in particular. Or maybe because there's apparen

Maybe because the first paragraph is a non sequitur swipe at the business of alternative medicine and two people in particular. Or maybe because there's apparently an online campaign against the article author. The first paragraph may not be so random in the blog's context, I expect a blog called Science Based Medicine would spend a lot of time doing battle with alternative medicine adherents, but it detracts from this specific article which does a good job deflating this medical errors headline.