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Surprised, I thought the marvel characters would be huge in the infinity universe.
by chrisgd 10y ago
Surprised, I thought the marvel characters would be huge in the infinity universe.
- gumby 10y agoThat wasn't the issue. From their statement: "...the lack of growth in the toys-to-life market.." All they're saying is that for Infinity, they'll get more margin and less risk by licensing. In-house makes sense when the risk is lower (since that way you can keep more of the revenue), which was true when TTL were zooming (Activision is the big gorilla in this space).