A Large Scale Study of Wireless Search Behavior: Google Mobile Search http://www.esprockets.com/papers/kamvar-baluja.chi06.pdf http://www.esprockets.com/papers/

A Large Scale Study of Wireless Search Behavior: Google Mobile Search http://www.esprockets.com/papers/kamvar-baluja.chi06.pdf http://www.esprockets.com/papers/kamvar-baluja.chi06.pdf This study was presented by some Google employees at CHI'06 and some very interesting things to say about the use of mobile search. Best finding, ~20% of mobile searches are done for "Adult" content.