2 ms·
>I can't tell from the article if the story has relevance to the USA market. Unless the US market has suddenly grown an appetite for Nigerian artists, I don't
by vezycash 11y ago
>I can't tell from the article if the story has relevance to the USA market.
Unless the US market has suddenly grown an appetite for Nigerian artists, I don't think it does.
Their primary target is Nigerians. Yet, the site's only means of payment is paypal. Paypal won't work for this market as the class of people they are targeting wouldn't have a credit card. Not all debit cards issued in that country works on paypal.
The country's e-commerce is in its infancy. Therefore, trust - especially with their fellow countryman with debit cards is currently low.
>offers users the ability to download music for ₦30 ($0.50)
50 cents is not ₦30. It's ₦99.49 according to Google. At this price, it's hard to see them succeeding because a pirated mp3 disc containing as many songs as the disc can fit is priced at ₦200 and sometimes less.
http://www.nairaland.com/125619/why-buy-pirated-cds-it http://www.nairaland.com/125619/why-buy-pirated-cds-it
Additionally, they aren't really bringing anything new to the table apart from a fee and legality. There are lots of blogs where people can download songs in a single click at high quality and with cover art and some of the tags intact.
I just don't see this working. Even their target wouldn't mind paying ₦100 for a song, most would't be able to buy. If they really want to hit it big, they should solve the payment issue instead.
- 1024core 11y ago> At this price, it's hard to see them succeeding because a pirated mp3 disc containing as many songs as the disc can fit is priced at ₦200 and sometimes less. A disc won't do you any good when all you have is a phone.
- PeterisP 11y agoOnce you (or somebody you know) has obtained such a disc, it is trivial to get all the music you want over to that phone. You don't need to own a computer, any public place that offers computer service is enough and may even do the copying for you. Sure, it's not as convenient as spotify, but just as in western world you can charge people a few bucks for extra convenience, in the developing world people will usually take awkward steps to avoid paying multiple dollars.