Also Ubuntu, they started a great thing for making Linux on desktop friendlier, then completely discarded the opportunity of Windows 8 being a shitshow and jump

Also Ubuntu, they started a great thing for making Linux on desktop friendlier, then completely discarded the opportunity of Windows 8 being a shitshow and jumped on the mobile/tablet bandwagon. Now there's another opportunity with Windows10, but not much has changed for the desktop and I won't even mention their mobile success. Pity.