I believe you would be surprised were you to look under the hood. There are a number of different "UI areas" in Netflix.com -- homepage, titles, signup (multip

I believe you would be surprised were you to look under the hood. There are a number of different "UI areas" in Netflix.com -- homepage, titles, signup (multiple flavors of this, depending on how you're signing up), onboarding, member browsing/viewing experiences, account management, numerous partner integrations, etc... not to mention all the work that goes into per-user customization, AB testing, and internationalization. No offense taken on the question. IMO, if you look at the site and view it as simple then we've done our job correctly. :)