Completely agree on both side. I'm amazed at how little folks (technical and non-technical) looking to start a business ignore basic strategy questions or seek

Completely agree on both side. I'm amazed at how little folks (technical and non-technical) looking to start a business ignore basic strategy questions or seek to understand their market, the competition, and a model for profitability. Personally I think some of the most enjoyable parts of starting are debating these points, creating inexpensive tests to validate (or invalidate) them, and evolve the idea.