5 ms·
>>I have about ten people actively posting photos to the site, but they're all people I've directly talked to and/or shown the site to. I don't know about goin
by jraines 19y ago
>>I have about ten people actively posting photos to the site, but they're all people I've directly talked to and/or shown the site to.
I don't know about going viral, but marketing is hard work. You have to budget time for it every day, especially early on. Of course, I'm an advocate of working smart, and hopefully some other people on here will have the kind of tips you're asking for; I'm just saying that pounding the pavement, especially for something that isn't inherently viral, is a necessary but not sufficient part of marketing.
There was a good article on Techcrunch a while back about how most of the "viral" videos you see on the Web actually have had a lot of effort (and in some cases dollars spent) in getting them out there.
- brlewis 19y agoWhat I'm afraid of is that you're totally right. Given the choice between improving the site and pounding the pavement, I'll always be drawn toward improving the site. But maybe I need to change that.
- pchristensen 19y agoIt's not an either or, but there needs to be a balance. If you're product is 100x excellent but your marketing makes you 0.001x obscure, you need to play some marketing catchup. Word of mouth is fine, but 10 users is a pretty small user base to expect them to bootstrap your growth for you.