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"What's more, I have trouble pointing to other successful entrepreneurs who have used the same formula and reaped the same dividends I have." The first bit of
by akshat 17y ago
"What's more, I have trouble pointing to other successful entrepreneurs who have used the same formula and reaped the same dividends I have."
The first bit of advice given by anyone is to start building content, so that SEO can help your webapp be discovered. While this is good advice, in a way Joel is contradicting this. He is effectively saying that SEO will only take you so far. This has further impact when it is coming from probably one of the most linked to blogs.
The question to ask here is whether this building content stuff so very important? I agree with the thought about building an audience, which is priceless, but what about plain old content found through google?
- michael_dorfman 17y agoI don't think he's contradicting it at all. "Building content so that SEO can help your webapp be discovered" is a great first step. But it will indeed only take you so far. Joel's interested in selling his products to people who have no interest in reading JOS. And, starting another blog with alternate content is not the best way to reach these people, either.
- akshat 17y ago"great first step" is not necessarily accurate. It normally takes a lot of time before content gets traction in Search Engines. SEO is more like one of the arrows in the quiver, which is extremely efficient(profitable).
- yungchin 17y agoYou can build content in other forms than a blog. Looks like he's been working on that: http://hginit.com/ http://hginit.com/