There should always be a balance between brevity and being too verbose. all single letters = bad, java style thisIsALoopCounter = bad. and in the c world i is

There should always be a balance between brevity and being too verbose. all single letters = bad, java style thisIsALoopCounter = bad. and in the c world i is almost universally understood to be used as a loop counter and index. If I came across 'count' in a c code I (briefly) might think it was related to a count of items in an array or similar.