3 ms·

Apple has only 25% (and I think that's rounding it up a lot) of marketshare in Europe. It is by no mean a dominant force like Microsoft was, not by a long shot.

Apple has only 25% (and I think that's rounding it up a lot) of marketshare in Europe. It is by no mean a dominant force like Microsoft was, not by a long shot. So it isn't clear under which anti trust rule you would force anything. It is not because you make a lot of money with less than 1/3 of a market, that you should be forced in anything. That doesn't make any sense. What I don't understand - or it should be that having anti-apple feelings has an influence in somebody's judgement - that people seem to be confused over this.

IkmoIkmo 10y ago
25% marketshare defined how? You're probably going by devices sold, but that paints a limited picture of how much of the smartphone economy Apple possesses (which is what market share tries to define.) Then you need to look at more things: 1) sales revenue, 2) services revenue and 3) devices in use at any one time. Which all skews favourably to iOS. - iPhones last longer in the wild, higher resale value and bigger second hand market, on average. That means over time, devices-in-use marketshare for iOS exceeds the new-device-sales share. (3) You can see this in e.g. web traffic from iOS/Android devices, it's much closer to 40%/60% - iPhones are more expensive and more profitable, such that the sales revenue split between Apple/Android phones is much more favourable than the split of units sold. (1) - Further, and we've also seen numbers that the ARPU on iOS is 4x that of Android, meaning app store sales share is much more favourably than 25% for iOS. (2) We've probably all seen the news reporting on Apple commanding 90 or 95% of the market's profits. [0] Its real market share, which is not just device units sold, is much more significant than 25%. Is it as dominant as Windows? Surely not, I agree with you there, but you're downplaying them a bit too much. I don't see grounds for an anti trust appeal though. [0] http://www.wsj.com/articles/apples-share-of-smartphone-industrys-profits-soars-to-92-1436727458 http://www.wsj.com/articles/apples-share-of-smartphone-indus...
- kccqzy 10y ago
  I believe that traditional definition of market share doesn't look at any of the evidence you put forth here. And regulators are going to continue to use their traditional definition.

IkmoIkmo 10y ago

25% marketshare defined how? You're probably going by devices sold, but that paints a limited picture of how much of the smartphone economy Apple possesses (which is what market share tries to define.) Then you need to look at more things: 1) sales revenue, 2) services revenue and 3) devices in use at any one time. Which all skews favourably to iOS. - iPhones last longer in the wild, higher resale value and bigger second hand market, on average. That means over time, devices-in-use marketshare for iOS exceeds the new-device-sales share. (3) You can see this in e.g. web traffic from iOS/Android devices, it's much closer to 40%/60% - iPhones are more expensive and more profitable, such that the sales revenue split between Apple/Android phones is much more favourable than the split of units sold. (1) - Further, and we've also seen numbers that the ARPU on iOS is 4x that of Android, meaning app store sales share is much more favourably than 25% for iOS. (2) We've probably all seen the news reporting on Apple commanding 90 or 95% of the market's profits. [0] Its real market share, which is not just device units sold, is much more significant than 25%. Is it as dominant as Windows? Surely not, I agree with you there, but you're downplaying them a bit too much. I don't see grounds for an anti trust appeal though. [0] http://www.wsj.com/articles/apples-share-of-smartphone-industrys-profits-soars-to-92-1436727458 http://www.wsj.com/articles/apples-share-of-smartphone-indus...

kccqzy 10y ago
I believe that traditional definition of market share doesn't look at any of the evidence you put forth here. And regulators are going to continue to use their traditional definition.