"Ceding the market because they can't currently make billions from it pretty much guarantees they won't ever make any money from it" Are you kidding? Intel has

"Ceding the market because they can't currently make billions from it pretty much guarantees they won't ever make any money from it" Are you kidding? Intel has spent the last decade and billions of dollars trying to push their x86 designs places they really don't belong. It's amazing they didn't give up years ago.