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It's pretty unreasonable of them to assume Dropbox even heard of their company or what they were building, when using an extremely common dictionary word.
by Grue3 11y ago
It's pretty unreasonable of them to assume Dropbox even heard of their company or what they were building, when using an extremely common dictionary word.
- akrigline 11y agoIn the world of product branding and trademarks, companies pay people to make sure they're not stepping on toes and opening themselves up to be sued. To have a product that does the same thing and is called almost the same thing is pretty sketchy. The smartest thing for Dropbox to do is just rename it, especially since it hasn't launched.
- falcolas 11y agoIf Dropbox is not aware of every competitor and their products in their market space, someone isn't doing their job very well. How can you properly respond to your competition when you are ignorant of your competition's existence?
- erdojo 11y agoA company of Dropbox's size most certainly has a legal department that does, among other things, trademark and patent searches for upcoming products.