Much of the advice around startups is actually centered around the idea of "fooling yourself" or "faking it 'til you make it" or other strategies of positive th

Much of the advice around startups is actually centered around the idea of "fooling yourself" or "faking it 'til you make it" or other strategies of positive thinking. Working on a startup is a rollercoaster of emotions and using these strategies can be helpful. Real wisdom may be found in knowing when to fool (lie to) yourself and when not to.