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I'm a marketer :-) Also, I have purchased a non-trivial amount of BI, Analytics, and Marketing software at total contract values as high as $X00K. I suggest th
by dataminded 10y ago
I'm a marketer :-) Also, I have purchased a non-trivial amount of BI, Analytics, and Marketing software at total contract values as high as $X00K.
I suggest that you offer at least two tiers (personal/education and corporate). You can keep the personal tier low to drive adoption as part of your growth strategy and price your corporate license at $200-$600 per person per year. I have never been in a situation where there was even a need to discuss the cost of a tool at those price points. If it will increase productivity, just buy it.
Lastly, consider an enterprise or site option for users with more than X licenses.
- voltagex_ 10y ago>price your corporate license at $200-$600 per person per year. I have never been in a situation where there was even a need to discuss the cost of a tool at those price points Come work for government, then despair.
- amaterasu 10y agoI used to work for a Japanese multinational making networking gear. Excel was part of the mandated SOE, and was used for everything (even unit testing frameworks in VBscript), so this would be a no brainer for their environment. The engineers would have difficulty getting this purchase through as it is too cheap for the enterprise version... In the accountant brain, cheap == a toy for a number of companies.
- patates 10y agoI think the logic is like "they can't possibly support this product at this price point, we would rather depend on something which may be inferior but well-supported".
- tixocloud 10y agoSupport is such a crucial point in enterprise software. The reason why they pay big bucks is they have someone to call when something goes wrong