Thank you for the answer, HN software won't allow me to reply under your comment. I've seen companies smaller than that with very sofisticated applications that

Thank you for the answer, HN software won't allow me to reply under your comment. I've seen companies smaller than that with very sofisticated applications that, at the time, gave them a big chunk of their markets and ended up being not so small anymore. I'm chuckling now remembering how one of those apps was really a big compendium of smartly programmed forms to solve a regulatory problem. It was a big success, but it burned to the ground because the owner, that had managed to hire a handful of very good techies for peanuts tried to squeeze them a little too much and ended up completely alone with customers knocking on the door.