There was a paper shared on HN a month or two ago about this. Winners cheat more. Not just cheaters win, but winners turn to cheating. The high from a win is ad

There was a paper shared on HN a month or two ago about this. Winners cheat more. Not just cheaters win, but winners turn to cheating. The high from a win is addictive. It feels good, so you want it to continue. Winners also pick up the feeling that they deserve to win and so cheating is somehow justified. Add to this all the external pressure and the monetary rewards and cheating isn't really surprising at all. I bet if you did a survey of cheaters in pretty much any field, you'd find that the biggest offenders are not people who had no chance without cheating, but people who had significant success and then turned to cheating to continue or to increase that success.