Or a case of Selective Perception: https://en.wikipedia.org/wiki/Selective_perception https://en.wikipedia.org/wiki/Selective_perception When my friend was tal

Or a case of Selective Perception: https://en.wikipedia.org/wiki/Selective_perception https://en.wikipedia.org/wiki/Selective_perception When my friend was talking about buying a Prius, he saw Priuses everywhere for a few weeks. It's not that the Priuses weren't there before: it's just that he didn't notice them as much before.