So the company was saved 13 years ago because the CEO had a brilliant moment to market Craisins more? Does anyone else find this hard to believe? All the people

So the company was saved 13 years ago because the CEO had a brilliant moment to market Craisins more? Does anyone else find this hard to believe? All the people working for him, pushing possible solutions, and HE is the one that saw the other guys eating these things as a snack, and that is what saved the industry?