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This article makes the case Apple should have a dedicated Services division. Pretty sure Eddy Cue runs a division called "Internet Software and Services" which

• simonh 10y ago
  Yes, but what Ben is proposing is that instead of being a functional division, it would be it's own business unit reporting it's own profit-and-loss. That might even mean having it's own engineering team, it's own design team, it's own sales, etc, etc. Maybe not all of those, but certainly some of them.