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"A large part of Ryanair’s revenue is generated by ancillary income, so allowing for ad space was an important business requirement." They seem to care so much

by Fiahil 11y ago

"A large part of Ryanair’s revenue is generated by ancillary income, so allowing for ad space was an important business requirement." They seem to care so much about their ad space, that I wonder if I can edit the boarding pass, remove the ads before printing it and still board my plane. How long before they start aggressively promoting stuff in the cabin for the whole duration of the trip?

fudged71 11y ago
>How long before they start aggressively promoting stuff in the cabin for the whole duration of the trip? I have only taken Ryanair once, and it was like being in a flying macdonalds. The back of every seat was covered in ads.
pistoriusp 11y ago
I do exactly this, I place "white blocks" over all the parts that aren't important, 3/4 of the document isn't, before printing the boarding pass to not waste ink.
- sokoloff 11y ago
  Do you have a very time and effort efficient way to do that? I can't see how that would be a good use of time if it takes more than 30 seconds or so...
  - Kluny 11y ago
    I think it would be under 30 seconds if photoshop is already open.
  - pistoriusp 11y ago
    I just use Preview.app.
dingaling 11y ago
I've never had a problem just printing the pass part, though I generally use their app now. Some trivia: Ryanair are not IATA members but discovered that organization had issued them a code of FR, for internal use. Ryanair just started using it on boarding passes and flight information systems and save themselves thousands in IATA membership fees! Easyjet aren't members either but instead use their catchy ICAO code EZY. Their philosophy being that if an airport wants their custom they can damn well upgrade their system to handle three-character codes.
- arcticbull 11y ago
  Easyjet has an IATA code of U2; you're right that they're not a member either, I assume they got their code the same way :)
SmellyGeekBoy 11y ago
> "How long before they start aggressively promoting stuff in the cabin for the whole duration of the trip?" But they do, in the form of seat-back adverts, "duty free" offerings and their scratchcards. All of which can be quite easily ignored by sticking on a pair of noise cancelling headphones and firing up my Kindle, which is standard procedure for every flight anyway, no matter what the airline.

by Fiahil 11y ago

fudged71 11y ago

>How long before they start aggressively promoting stuff in the cabin for the whole duration of the trip? I have only taken Ryanair once, and it was like being in a flying macdonalds. The back of every seat was covered in ads.

pistoriusp 11y ago

I do exactly this, I place "white blocks" over all the parts that aren't important, 3/4 of the document isn't, before printing the boarding pass to not waste ink.

sokoloff 11y ago
Do you have a very time and effort efficient way to do that? I can't see how that would be a good use of time if it takes more than 30 seconds or so...
- Kluny 11y ago
  I think it would be under 30 seconds if photoshop is already open.
- pistoriusp 11y ago
  I just use Preview.app.

dingaling 11y ago

I've never had a problem just printing the pass part, though I generally use their app now. Some trivia: Ryanair are not IATA members but discovered that organization had issued them a code of FR, for internal use. Ryanair just started using it on boarding passes and flight information systems and save themselves thousands in IATA membership fees! Easyjet aren't members either but instead use their catchy ICAO code EZY. Their philosophy being that if an airport wants their custom they can damn well upgrade their system to handle three-character codes.

arcticbull 11y ago
Easyjet has an IATA code of U2; you're right that they're not a member either, I assume they got their code the same way :)

SmellyGeekBoy 11y ago

> "How long before they start aggressively promoting stuff in the cabin for the whole duration of the trip?" But they do, in the form of seat-back adverts, "duty free" offerings and their scratchcards. All of which can be quite easily ignored by sticking on a pair of noise cancelling headphones and firing up my Kindle, which is standard procedure for every flight anyway, no matter what the airline.