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Press releases disguised as breathlessly praising blog posts also seem like bad business. Edit: s/described/disguised/

• kimfuh 17y ago
  I think you guys are underestimating the consumers. Ads are supposed to be entertaining, just like tv shows and movies. They're supposed to blur the line between real and fake. At the end of the day, it will be up to the viewer if they'll believe it or not. If you point out that it's fake from the start, it kinda defeats the purpose of ads.
  • ojbyrne 17y ago
    If the ads are meant to be entertaining, they could be more clearly labeled as ads and still be entertaining. They're supposed to "blur the line between real and fake" by being creative and entertaining on their own, not by mimicking the real content.
    • kimfuh 17y ago
      I disagree. Mimicking real content is a valid expression of creativity and entertainment.
      • ojbyrne 17y ago
        It can be. But when the primary goal is to get unsuspecting viewers to click (by mistake) on ad content, it's not.