4 ms·
FUIs (fake user interfaces) are bad business. Even magazines have the decency to print "Special Advertising Section" at the top of their faux articles.
by sanj 17y ago
FUIs (fake user interfaces) are bad business.
Even magazines have the decency to print "Special Advertising Section" at the top of their faux articles.
- callmeed 17y agoAmen. When I see "So now ads are made in the “vernacular” of Digg.", I translate that as "We're trying to trick our users into clicking ads" I suspect advertisers' click-throughs will rise but their conversion rates will drop through the floor. Eventually they will get wise. I'm not sure Digg can keep this alleged gravy train rolling.
- ojbyrne 17y agoPress releases disguised as breathlessly praising blog posts also seem like bad business. Edit: s/described/disguised/
- kimfuh 17y agoI think you guys are underestimating the consumers. Ads are supposed to be entertaining, just like tv shows and movies. They're supposed to blur the line between real and fake. At the end of the day, it will be up to the viewer if they'll believe it or not. If you point out that it's fake from the start, it kinda defeats the purpose of ads.
- ojbyrne 17y agoIf the ads are meant to be entertaining, they could be more clearly labeled as ads and still be entertaining. They're supposed to "blur the line between real and fake" by being creative and entertaining on their own, not by mimicking the real content.
- joeyo 17y agoEven magazines have the decency to print "Special Advertising Section" at the top of their faux articles. I don't know the specific statues, but I believe these are required by law.