I completely disagree on most of these points. 1. Apps - Yes sandboxed and owned by apple or google. 2. Online site - No, not at all. There are a million othe

I completely disagree on most of these points. 1. Apps - Yes sandboxed and owned by apple or google. 2. Online site - No, not at all. There are a million other platforms for paid traffic. There is literally billions of places to get referral traffic, millions of which are social. Organic relies on Google, but they are much much better than any reasonable alternative. Following their rules is incredibly simple - don't cheat and produce good content. Horror stories exist but they are tiny tiny minorities. 3. Physical Product - No, you don't have to go to amazon at all. Why would you even think that? Make an ecommerce store just like millions of other brands and millions of individuals. 4. Make a mistake back then - Change your sign. Now just buy a new domain. What about the internet prevents you from changing branding? Yeah you need to rebuild your organic, but thats the penalty for being a shit brand. Algorithm only rules what you let it, and in some cases (organic) its the best thing you could hope for (if your brand is quality). Everybody games the algorithm, but if you cross it you die? ...okay.