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Ad blockers are breaking the internet, study finds
- jlg23 11y agoNo, bad front-end development is breaking the internet. I've been adblocking in one or the other form for more than a decade and in almost every web-project I've joined I broke it on my first day by pointing my browser to it. Reason number 1: Do essential stuff in the callback of a successful ad- or tracking-load. Surprisingly most of the time overeager developers were to blame - management usually did not have objections to fixes even though they understood they'd lose tracking capabilities and ad-revenue.
- HoopleHead 11y ago>>In the study by London ad-tech company Oriel... That'll be unbiased then! Annoying, flashing, intrusive advertising broke the internet —not ad blockers.