Uh... Aren't the spread of buzzwords like "inbound marketing" and "content marketing" the result of insanely brilliant marketing? Isn't touting that the Modern

Uh... Aren't the spread of buzzwords like "inbound marketing" and "content marketing" the result of insanely brilliant marketing? Isn't touting that the Modern Internet makes old school marketing irrelevant a genius marketing strategy to take over the market of marketing? Sure, the new product might be worse, but these "tech world" companies have managed to take over, and I'd bet they'll keep repacking old wisdom in shiny new phrases and blog posts until they push the ivory towers of marketing into obselence. Hell, Brian Halligan, Hubspot's CEO, is even a senior lecturer at MIT...