Really useful observations, and I'm most grateful. The colours and kids are part of our branding ourselves away from the stereotypical, 'hard, commercial' busi

Really useful observations, and I'm most grateful. The colours and kids are part of our branding ourselves away from the stereotypical, 'hard, commercial' business consultant, and while that works really well for people who are introduced to us it's obviously not as clear to people who might stumble across us online. Turnover must be too jargony. I might change to revenue. And I think you nailed it with 'explain what the company does'. Easy to forget sometimes that the rest of the world doesn't care about your baby! Many thanks.