Learned the hard way myself in pre-launch. Also, watched a friends company with $4m ARR close shop as a result of not having a vesting schedule and legal fees t

Learned the hard way myself in pre-launch. Also, watched a friends company with $4m ARR close shop as a result of not having a vesting schedule and legal fees trying to gain back a deadbeat co-founder's equity. Not easy to bring up in the honeymoon phase of an idea that yes, we need a vesting schedule. My experience is most of the time (CPG startups in so. Cal) my co-founders don't even know what one is. There was resistance to the education process and agreement to terms but worth it.