From a content creator standpoint, I believe Facebook is trying to "sprawl" into media-type endeavors and hosting. As in they'd rather have the super-cool-viral

From a content creator standpoint, I believe Facebook is trying to "sprawl" into media-type endeavors and hosting. As in they'd rather have the super-cool-viral-video in their ecosystem instead of linking out to YouTube. This creates a lot of friction - the notion of enforcement at the potential cost of market growth. I agree it's a good thing they're doing this.