Cool comment. We can also look at the daily habits of the ordinary people who create non-junk content every day. De Certeau's The Practice of Everyday Life is

Cool comment. We can also look at the daily habits of the ordinary people who create non-junk content every day. De Certeau's The Practice of Everyday Life is all about this: the fertile creativity of people going about their lives, which is overpowered by the glitz of mass media and the seriousness of corporate activity. That's where my love is, and it's the base for my anti-commercial sentiment. Power to the people. Corporations didn't invent food, literature, math, love, cleverness, music, fishing, gardening, dancing... they are sponsors at best, tyrants at worst. So when they try to convince me that, say, music is doomed because of "pirate copying," it really makes me laugh. I have a guitar right here, and two friends who are into folk song... And all this goddamn stuff they think it's important to consume, including all the goddamn news. To hell with it.